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How Digital Printing Continues To Revolutionize Marketing

March 10, 2020 by MidAmerican Printing

Digital Printing, Oversized Printing

Digital printing has revolutionized the printing industry completely, from labor cost to finished product. Using digital printing, Chicago merchants can save money over traditional printing while getting a richly satisfying result in their finished products. In a large metropolitan area such as the … [Read more...]

Filed Under: Blog, Digital Printing Tagged With: Digital Printing, general printing

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Tips For Launching A Successful Multi-Touch Marketing Campaign

November 15, 2018 by MidAmerican Printing

Multi-touch marketing with direct mail marketing

Getting in touch with your customer base isn't as simple as it used to be. Consumers have so many outlets pulling at their attention, from social media to TV commercials and magazine ads. It is increasingly difficult to pinpoint that sweet spot for marketing. That is where multi-touch marketing … [Read more...]

Filed Under: Blog, Digital Printing, Magazine Printing, Mailing and Fulfillment, Marketing Tagged With: chicago printing company, Digital Printing, Direct Mail, Every Door Direct Mail, general printing, printing companies, printing company, printing company in chicago

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Market Directly To Your Customer With Variable Printing

October 29, 2018 by MidAmerican Printing

Digital variable printing provides a direct message to your audience

Connecting with customers on a personal level is the ultimate goal for any marketing team. One way to do this is to avoid mass production of generic advertisements, newsletters and postcards. If you have yet to discover variable data printing, then this is your missing link to making the most of … [Read more...]

Filed Under: Blog, Digital Printing, Marketing

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Designing The Perfect Holiday Card

November 21, 2017 by MidAmerican Printing

Holiday Card Printing

It's that time of year again: fill up your calendar with holiday parties, shopping for gifts, work on closing a few more deals before the years' end, and of course, send out holiday cards to colleagues, customers, family, and friends.  You've been down the road of store-bought cards before, and … [Read more...]

Filed Under: Blog, Digital Printing Tagged With: chicago printing company, Designing For Print, general printing, Print Design

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Chicago Printer MidAmerican Printing Systems Invests In Next-Gen Digital Printing

September 25, 2017 by MidAmerican Printing

Digital Printer in Chicago, IL

CHICAGO, IL, SEPTEMBER 25, 2017 — MidAmerican Printing Systems, Inc., a Chicago, IL-based commercial printing business announced the acquisition of a next-generation digital printing system enabling higher throughput, more accurate imaging, and lower operating cost than previous.  This acquisition … [Read more...]

Filed Under: Blog, Digital Printing, Press Releases Tagged With: chicago printing company, Digital Printing, printing company in chicago

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Develop More Loyal Customers Through Integrated Marketing

April 9, 2017 by MidAmerican Printing

Print Advertising and Integrated Marketing

Establishing your brand is more than creating an eye-catching logo or using the right font.  A solid brand and selling campaign requires a thoughtful integrated marketing approach. After all, you wouldn’t want your company logo to appear in a variety of color schemes, your business name to be in … [Read more...]

Filed Under: Blog, Digital Printing, Mailing and Fulfillment, Marketing Tagged With: chicago printing company, Digital Printing, Direct Mail, Every Door Direct Mail, general printing, Print Design, printing companies, printing company, printing company in chicago

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Selling Magazines or Magazines for Selling?

September 30, 2016 by MidAmerican Printing

Magazine Printer Chicago

As you sit down to figure out your annual budget for next year consider the use of magazine printing. In addition to serving as a product catalog, a magazine is a walking advertisement for your business. It also sets you up as an expert in your line of work. Discover all that you have to gain by … [Read more...]

Filed Under: Blog, Digital Printing, Magazine Printing Tagged With: chicago printing company, general printing, magazine printer, magazine printing, printing companies, printing company in chicago

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How Color Printing Companies Handle Self-Publishing

June 27, 2016 by MidAmerican Printing

Book Printer in Chicago, IL

Self-publishing has exploded in the book industry, completely revolutionizing the system with ebooks and ereaders. You can literally write anything and set it up to be an ebook to sell online at places like Amazon. But what do you do when you are ready to bind your ebook? You’ll need to opt for the … [Read more...]

Filed Under: Blog, Digital Printing Tagged With: book printer, book printing, chicago printing company, Digital Printing, printing companies, printing company, printing company in chicago

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Discover Why Bill Printing and Mailing Isn’t a Lost Art

June 22, 2016 by MidAmerican Printing

Bill and Mailing Fulfillment in Chicago, IL

Notice how bill paying is evolving toward an online system. As a business you might think you can toss out paper copies of billing statements. No need to mail these anymore, so what’s the point in having a system for bill printing and mailing set up with Chicago printing companies? Stop right there. … [Read more...]

Filed Under: Blog, Digital Printing, Mailing and Fulfillment

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What Makes a Good Printing Company and How Do You Find One?

March 28, 2016 by MidAmerican Printing

Printing Companies in Chicago, IL

If your printing company provides you with quality, consistency and reliability, then why would you look for a new commercial printer? The most common answer is “I’m in search of the lowest cost.” Sure, we all want to save money. But at what cost? A quality printing company goes above and beyond. … [Read more...]

Filed Under: Blog, Digital Printing, Magazine Printing Tagged With: Digital Printing, general printing, Litho Printing, magazine printer, magazine printing, printing companies, printing company

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How Digital Printing Continues To Revolutionize Marketing

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Thanks for the beautiful printing job. The books look really nice – color, ink coverage, paper stock, everything. You guys do great work. Of all the things I lose sleep over, your printing work isn’t one of them. I really appreciate how reliable and great you all are!
Sarah S.
A HUGE thank you to you and your team on your assistance in making the DNI stationary happen for the reveal today.  It was like Christmas this morning in Dallas and I am so thankful to have been there and partake in unwrapping the gifts.
Alison Baumann

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